PARADIGM ZONE
Internal preview

Win-Back Sequence

Three emails to lapsed customers, one $10 free-credit code redeemed in-store. Draft for review, not yet sent. Scroll to see all three.

Email 1 — The gift (re-open)
On trigger (lapsed / no recent visit)
Subjectit's been a while, so here's $10 on us
Previewno strings, just show the code at the counter
Email 2 — Reminder + what's new
About 5-7 days after Email 1
Subjectyour $10 is still sitting here
Previewplus a few things that are new since you were last in
Email 3 — Last call (real deadline)
About 5-7 days after Email 2
Subjectyour $10 expires [day], [first name]
Previewafter that the code stops working, didn't want you to miss it
Paradigm Zone · internal review preview · nothing on this page has been sent